Welcome to blink eyewear

founded in 2014 out of a passion for carefully curated style meets functional necessity, jessie’s vision lives in collingwood’s historic district. you are invited to experience and explore new collections hand selected from premium, independent, and handmade eyewear brands worldwide. our perspective is that the experience of investing in eyewear should be just that, an experience. we look forward to guiding you through our process. eyewear is more than just a name on your temple, our role and passion are to help you look past the familiar and help you discover something new.


our experts

  • aka - the eyeglass lady

    jessie has had a long and loving relationship with all things optical and has been a licensed optician since 2009. her passion for all things design, face art, and the science of optics meet together at blink. if you don’t find her at 23 ste. marie st, you can find her getting involved with one of her favourite local or international charities or community projects. in her downtime, jessie loves to retreat with a great book and glass of champagne accompanied by her two dogs george and gary. her other favourite hobby is trying to convince her husband to adopt more dogs.

jessie strype, registered optician

  • aka - all things admin

    with a move into the eyewear industry, xander brings an extensive list of skills from previous administrative positions. he also possess a unique and creative outlook from a prior life in the hair industry.

    this gives xander a triple threat of excellent customer service, understanding of style and face shapes, and a genuine interest in design.

    some of his favourite things thus far are the welcoming community at blink eyewear, the diversity of the eyewear industry, and the never ending goal of keeping jessie organized.

    Xander has created a hit list of his top collections in the shop which include, Krewe, Nina Mur, and the recent addition of Veronika Wildgruber.

    When he's not keeping blink organized, you can find Xander at Eurolex Delicatessen (the family business) in Wasaga Beach.

    xander is always here by phone or email to assist you throughout your eyewear buying experience at blink.

xander garofalo, chief happiness coordinator

  • aka - bob's the best

    bob brings over forty years of opticianry excellence to blink eyewear. hailing originally from Owen Sound, we are lucky to benefit from his extensive skillset.

    your styling appointment with bob will be kind, genuine, and include some type of conversation about italian food, hiking in the area, or jazz music.

    Bob's favourite collections at blink include Struktur, Maui Jim, and LA Eyeworks.

    When not here at blink getting teased by jessie about his lack of tech knowledge, you can find bob golfing, skiing, gardening, or tending to one of his six grandkids!

bob campbell, the office babysitter